PepsiCo Foods North America (PFNA) has recently made a significant investment of $150,000 to improve digital literacy training across the country in partnership with LULAC National Educational Service Centers (LNESC). This move is in response to the alarming statistic that 32 million Americans lack essential digital skills. PFNA believes that fostering digital skills from an early age and across generations is crucial to unlocking educational and economic opportunities, aligning with its core business priorities. Since 2022, PepsiCo has donated over $500,000 to LNSEC’s P.U.E.N.T.E.S. program, which focuses on providing training and educational support for families to equip them with the necessary skills, resources, and tools to thrive in a digital environment.
Thanks to PFNA’s support, the P.U.E.N.T.E.S. program has been able to reach 450 participants in six U.S. cities, creating transformative learning environments for families. For example, a family in San Antonio shared their positive experience with the program, highlighting how it not only improved their education but also strengthened family bonds and connections with the community and school. Melody Urbina, a participant in the program, emphasized the importance of the network created among families, facilitating communication across different cultures and generations, particularly in Hispanic communities.
The P.U.E.N.T.E.S. program has shown measurable impact, with over 90% of participants reporting increased confidence with technology, feeling comfortable using technology to learn new skills, and being able to perform basic computer functions. This initiative has not only fostered a sense of community and belonging but has also opened doors to economic opportunities and improved interactions between parents, school officials, and other community stakeholders.
Antonio Escalona, SVP, Emerging Business at PepsiCo Foods North America, expressed his pride in the partnership with LNESC and their shared goal of creating sustainable economic opportunities for underserved communities. The focus on enhancing digital literacy is a key aspect of their efforts, and they are committed to continuing to support this impactful initiative.
LNESC Executive Director Richard Roybal also highlighted the importance of the partnership with PFNA in making a transformative impact on families and communities. Together, they are providing valuable resources and support to help participants benefit from the program and its offerings.
For those interested in learning more about LNESC and the P.U.E.N.T.E.S. program, they can visit www.LNESC.org/programs/puentes. This initiative is part of PepsiCo’s broader vision to lead in beverages and convenient foods while prioritizing sustainability and human capital through their pep+ strategy.
In conclusion, the collaboration between PepsiCo Foods North America and LNESC to enhance digital literacy is making a positive difference in the lives of many families across the country. By investing in digital skills and education, these organizations are empowering individuals to thrive in a digital world and access new opportunities for growth and development.